Keyword frequency in search can be determined using seo tools like Overture search frequency tool , wordtracker , Google’s external tool and Google’s trend tool. The more searches conducted on a particular keyword or set of keywords, the more valuble that keyword or set of keywords is. Thus the more valuable the domain becomes.
Length of the domain name is another important factor; users have an easier time remembering shorter names. In addition, longer domains may recieve less traffic than competitors because users simply don’t want to type in computerdiscussions.com when they could go to pctalk.com, which is (let’s pretend, at least) of similar or equal quality.
Relevancy of the extension is the most important factor in appraising a domain name. For example, EuropeanUnion.us does not fit its extension in that the EU is not a United States body. Another example: buycars.org may try to be a commercial site. However, since .org is typically used for non-profit groups, the site may not have much success.
Niche domain traffic, this means if the domain names that reffer to this niche are available in other extensions or with alternative words. It is logical that if all good alternative words are taken then the domain name’s price gets higher.
~ Also try to view this from a different point of view. Include what You (if you were the intrested part) would pay for this name ~. Also apraise the pontentials on future development.
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